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3 Cuts of Beef to Bring to the Holiday Table This Year

prime ribs, perfect cuts of beef for the holidays

It’s never too early to start thinking about holiday dinner! And while turkey and ham are both classic crowd-pleasers, we’d like to suggest beefing up your main dish this year. Whether you’re gathering with family or celebrating remotely, these three cuts of beef are the perfect addition to your holiday feast. 

Low-and-Slow: Brisket

Brisket is a beautiful cut of beef from the chest or pectoral-region of the animal. When it’s cooked properly, the brisket transforms into a melt-in-your-mouth tender, flavorful cut of meat. This is where low-and-slow cooking styles like smoking and roasting come into play. 

While the cooking process itself is hands-off, brisket does require a little forethought and planning. First, a few days before the holiday meal, we recommend salting your brisket. Adding a generous amount of salt, securely wrapping your brisket in plastic wrap, and putting it back in the fridge 1-3 days ahead of cooking will help tenderize and season the meat without a brine. 

Next comes the searing. This crucial step caramelizes the meat and helps seal in the juices and flavor. Proper caramelization takes time, so don’t rush this process! After each side of your brisket is browned, you can add to your smoker or roasting pan. The total cook time will vary depending on the size of your brisket. But the general recommendation is to cook around 275 degrees for at least three hours. If you have the time, use it! Some recipes call for eight to twelve hours for a perfect, tender cut of meat.  

Get your 100% grass-fed, organic half brisket from Oreganic™.

Prime Rib: A Classic Holiday Cut of Beef

For many, nothing says the holidays are here quite like a thick slice of prime rib with au jus and a touch of horseradish. A show-stopping holiday roast, the prime rib is a beautiful, well-marbled roast made from the beef rib primal cut. You might also see this one referred to as a standing rib roast or, if it’s boneless, a ribeye roast. Whatever you call these cuts of beef, they’re a steakhouse classic, and a beautiful addition to any dinner table.

A well-cooked prime rib is juicy, flavorful, and—perhaps best of all—surprisingly easy to cook. Serve alongside mashed potatoes with au jus and a little horseradish, and you’ve got yourself a holiday feast. 

So, how do you do it? Much like the brisket, it’s all about low and slow. Traditional prime rib recipes call for searing the meat and dry roasting it to medium-rare. The upside of prime rib (besides all of that flavor) is that it’s quick and easy to cook. A five-pound roast can be ready to serve in just 1.5-2 hours, depending on your preferred level of done-ness. 

Don’t see prime rib on the menu? We can do custom cuts of meat! Get in touch to discuss your options. 

Fast & Flavorful: Filet Mignon

Widely considered the gold standard of steaks, the filet mignon is a carefully selected and cut piece of meat from the tenderloin. It’s melt-in-your-mouth tender and packed full of flavor. Each animal only yields about ten pounds of filets, which means there’s not much to go around. 

Because it’s one of the more expensive cuts of meat, filet mignon is the perfect holiday option if you’re serving up dinner for your closest friends and family. 

Because this piece of meat is so flavorful, we recommend using minimal seasonings. All you need for a perfect filet mignon is coarse salt, black pepper, and some olive oil. If you’ve got a cast iron, you’re going to want to have it handy for this. Just pan-fry and finish in the oven, and you’ve got dinner on the table in only 15 minutes. 

Get your 100% grass-fed, organic filet mignon in time for the holidays. 

Oreganic™ Also Handles Custom Cuts of Beef

Sometimes a special occasion calls for a particular cut of meat. And Oreganic™ is happy to come through. Just give us at least two weeks of lead time on custom orders, and we’ll have them on your doorstep in time for your holiday dinner. Ready to beef up your holiday dinner table? Shop our selection of 100% grass-fed, organic steaks, and roasts

From Ranch to Freezer—What It Takes to Keep Our Beef USDA Certified Organic

USDA certified organic

Here at Oreganic™, we’re committed to providing the highest quality beef possible. For us, that means grass-fed, grass-finished, and certified organic. As a USDA certified organic beef producer, there are special considerations all along the production line. From ranch to freezer, here are the steps we take to keep our beef USDA certified organic.  

On the Ranch

The majority of our organic practices come easy for us. After all, we built them into our philosophy when we raised our first herd on Rocker 3 Ranch. USDA certification dictates what the animals eat, how they’re medically treated, and where and how they live on the ranch.

It starts with feed

Organic certification starts with what your animals eat. You already know that our beef is 100% grass-fed and finished. But did you know that—to maintain our USDA organic certification—our grazing pastures and any winter feed must also be certified organic? That means no herbicides, pesticides, or commercial fertilizers. 

Antibiotic and hormone-free

We never treat our animals with antibiotics, growth hormones, animal by-products, or prohibited feed ingredients. So, what happens if an animal gets sick and requires antibiotic treatment? It goes against our philosophy to let an animal suffer. We always do the humane thing and follow veterinary medical best practices. Then we remove that animal from our organic beef program to uphold our 100% organic promise to you, our consumers. 

Animal welfare

We’re here to raise healthy, happy, stress-free animals. That means a life that accommodates their natural behaviors. On our ranch, they have freedom to graze, room to roam, and enrichment opportunities. And we guarantee it through third-party audits and GAP4 certification.

At the Butcher

We don’t stop following organic guidelines after the animal leaves the ranch. We also partner with a USDA organic processor. Our certified organic animals have their own holding pen. The processor’s entire shop and all tools and must pass USDA inspection before processing our beef. This organic processing step is just one more way we guarantee top-quality beef—from our ranch to your table. 

In a nutshell… 

Anybody can claim “organic” on their label by simply signing an affidavit that says it’s organic. But our beef is USDA certified organic, which means it meets rigorous protocols and is subject to yearly audits. In short, our organic certification reassures our customers that we’re the real deal

Can You Afford NOT to Eat Organic, Grass-Fed Beef?

organic grass-fed beef

Do us a favor. Take a minute to think about the best steak you’ve ever eaten. Was it perfectly seared with a rich, brown crust? What did it smell like? Think about the texture. Did it seem to melt in your mouth? Was it rich, juicy, and perfectly tender? 

We might be biased, but we think that a good cut of beef, seasoned, seared, and served is one of the most delicious things in the world. But saying that all steaks are created equal would be like comparing gas station sushi to good sashimi. 

We’ve built our entire operation on the idea that beef lovers can’t afford to skimp on high-quality, organic, grass-fed beef. Pound-for-pound, our beef costs less in the long run. And we’re here to show you how. 

How Much Meat Do We Eat?

From burgers on the grill to holiday briskets and pot roasts, people are eating more beef than ever before. It’s become such a staple that it’s even worked its way into food challenges across the country. From the 72 oz. steak challenge to giant burgers, beef is no longer a staple. It’s an obsession. 

And with this shift in perspective, we’ve seen drastic changes in consumption habits. According to NPR, Americans eat about 270.7 pounds per person a year. That’s more meat per person than almost any other place in the world. 

As Americans eat more beef, the industry has scrambled to keep up with demand. The result? They’re producing more meat, faster, for cheaper. And that’s not necessarily a good thing. Not for the ranchers, the animals, or for consumers like you. 

How Do You Raise More Beef at a Lower Cost? 

It’s a question the beef industry has spent the last few decades answering. The solution was twofold: reduce the cost of raising an animal and make sure each animal produces more meat. In 1921, the average dressed weight of cattle was 541 pounds. In 2009, they averaged 784 pounds. What changed? We saw a massive shift from pastures to feedlots and the addition of growth hormones during that time.

Today, beef animals are raised on cheaper feed, slaughtered earlier, and kept in tighter quarters—all to keep up with the demand for cheap, plentiful meat. As a result, conventional ground beef runs from $4.99 to $6.99 a pound on most grocery store shelves. Compared to the $13.99 price tag on a pound of Oreganic™ ground beef, that conventional beef sure looks more wallet-friendly. But what costs are you paying in the long run?

Is Organic, Grass-Fed Beef Actually Expensive?

A 2018 article by the Seattle Times predicts that meat consumption (pork, chicken, and beef) is set to hit an all-time high:

“While the government recommends that adults eat 5 to 6.5 ounces of protein daily, the USDA forecasts the average person will down almost 10 ounces of meat and poultry each day in 2018.”

And according to health experts, we should limit red meat consumption to about three portions a week, totaling 12-18 ounces of red meat each week. And that’s the maximum, not the baseline.  

An Oreganic™ Steak Lovers Sampler includes at least 112 ounces of organic, grass-fed steaks. And not just any steaks. These premium cuts include filet mignon, ribeye, New York, and top sirloins. If you follow recommended dietary guidelines and eat no more than 12-18 ounces of red meat per week, that’s at least ten weeks of steak for $239. 

Sure, organic, grass-fed steaks are expensive. If you treat yourself to a ribeye every night. But, realistically, how often do you eat steak? Once a week? Twice a month? Your meat’s annual cost will vary based on how much and how often you’re eating it. 

Cost Comparison: The Breakdown

According to new stats from the US Bureau of Labor, Americans spent an average of $961 on meat in 2018. Using the numbers above, a year’s worth of Oreganic™ steaks costs about $1,250. The difference? Less than $300. 

That’s $300 that you’re investing in your health while supporting a family business and our sustainability mission. Plus, you know exactly where and how the animals were raised. You know they were raised humanely and without antibiotics or hormones. Plus, you get our traceability guarantee—something you can’t get from a package of grocery store beef. 

Eat Better Beef with Oreganic™

Stop asking yourself if you can afford to eat organic, grass-fed beef. It’s time to ask if you can afford not to. In the long run, there’s just a small price difference between conventional meat and all of the benefits of our certified-organic, 100% grass-fed beef. Ready to taste the better beef difference? You can shop our premium steaks, ground beef, and roasts now

What Is GAP4 Certification and What Does It Mean for Our Animals?

cows and calves in a field; GAP4 Certification

Consider how different it feels (and smells) to drive past a field of peacefully grazing cattle compared to an industrial feedlot. Clearly, beef production varies from operation to operation. Here at Oreganic™, we make sure our animals live as close to the way nature intended as possible. But you don’t have to take our word for it—we’ve got the GAP4 certification to back it up.

The Global Animal Partnership (GAP)

Since 2008, the Global Animal Partnership (GAP) has set animal welfare standards within the meat industry. As one of the most extensive animal welfare food labeling programs in North America,  the framework they’ve developed rewards humane, sustainable practices.

Their standards govern everything—from how animals are raised to what they eat. Some of their projects have included the Better Chicken Project and moving cattle off of feedlots. In 2018, they certified 416 million animals across their eight partner countries.

Why Is GAP Certification Important?

GAP has pioneered a new way for ranchers, consumers, and retailers to think about farm animal welfare. Their mission relies on the idea that once people know better, they’ll do better. Or, in this case, once consumers can quickly identify humane farmers, they’ll support them. GAP labeling is just one way to guarantee that our beef is sustainable and traceable.

What GAP4 Certification Means for Our Animals

There are five GAP certification levels (1-5), and each comes with its own set of standard practices. Across the board, GAP certification means no antibiotics, no growth hormones, and no animal by-products in their feed. Other guidelines include the amount of time spent grazing, whether animals have shelter and enrichment, and weaning protocols.

We achieved a GAP Step-4 rating in 2013. And every 15 months, a third-party auditor stops by to inspect Rocker 3 Ranch and ensure we’re sticking to the appropriate guidelines. The truth is, we’ve been following these practices long before certification. Our family strives to provide all animals a happy, healthy, and stress-free life.

We’ve been committed to 100% grass-fed and finished beef, organic practices, and animal welfare for decades. After all, good things take time. Which is why we take the extra six to ten months for a healthier product raised to the highest humane treatment standards. The GAP label is just one more guarantee that we’re doing what’s right, not what’s easy.

As close to natural as possible

While beef production practices vary widely, we’re happy to see more meat-eaters supporting humane, organic ranches. When you order a package of Oreganic™ steaks, burgers, or ground beef, you’re getting beef that lived as nature intended. No antibiotics, no hormones, and 100% grass-fed. And our GAP4 certification guarantees it. Get yours now

Benefits of CLA: Just One More Way Organic, Grass Fed Beef Is Healthier

Grass-fed cows; benefits of CLA

Ask just about anybody, and they’ll say grass-fed beef is better for you. But why? True, it’s leaner than its conventional counterpart. But that’s only part of the story. Grass-fed beef also contains plenty of conjugated linoleic acid (CLA). And the benefits of CLA range from better athletic performance to weight loss and lean muscle gains. Some show it may even lower the risk of cancer and heart disease

What is conjugated linoleic acid, AKA CLA? 

CLA is a natural fatty acid found in meat and dairy products. It’s naturally produced by grazing animals, like cattle. That’s because a unique enzyme in their digestive tracts converts omega-6 fatty acids found in green plants into CLA. That CLA then gets stored in the animals’ muscle tissues and milk. 

Humans can’t produce their own CLA, so we have to get it from our food. And while CLA isn’t considered an essential fatty acid, it still has plenty of health benefits. In fact, it’s a highly-regarded performance supplement in the weight loss and fitness world. 

Benefits of CLA

As one of the few naturally occurring, healthy trans fats, CLA comes with a whole laundry list of health benefits. Foremost among them: its ability to help our bodies burn fat and build lean muscle. In fact, research has shown that “doses of 3 to 4 grams daily build muscle mass and promote body fat loss in healthy, overweight, and obese participants.”

On a physiological level, it does this in a few ways. First, it inhibits the genes responsible for fat storage, while boosting your body’s energy expenditure by supporting metabolic function. In other words, you’re burning fat faster than you can store it. Second, CLA increases satiety, which means it makes you feel full. And when you feel full, you’re less likely to snack, leading to overall lowered calorie intake. 

And researchers continue to discover benefits. For example, in small studies involving animals, CLA has been shown to prevent heart disease, diabetes, and cancers. 

The rise of CLA supplements

Do you know that adage, You are what you eat? Well, it’s true of animals too. Like we said up top, CLA is stored in the meat and milk of grazing animals. That’s why, before industrial feedlots and grain-fed animals, CLA was plentiful in our diets. But when grazing animals eat mostly grains, they produce significantly less CLA. As a result, we’re getting less CLA in our diets, which has led to CLA supplements’ popularity. 

The cons of supplementing with CLA

In health food stores around the world, CLA gets packaged as a pill or syrup. They’re sold as convenient alternatives to eating grass-fed beef, milk, and butter. But these supplements vary in their concentrations and often contain other additives. If you choose to purchase a CLA supplement instead of getting it straight from the source, Dr. Jean-Michel Gaullier recommends buying “a product containing 80% CLA to get maximum weight-loss results.”

Oreganic™ grass-fed beef

Here at Oreganic™, we’re committed to doing things the right way, not the fast, cheap, or easy way. That’s why our animals are always 100% grass-fed and finished. As a result, our beef contains two to three times more CLA than most conventional meat. If you’re ready to tap into CLA’s benefits, why not try going straight to the most natural source? Shop Oreganic™ products through our easy online portal. 

Why “Grass-Fed” Doesn’t Cut It When It Comes to Beef Labels

grass fed cattle

What do you think of when you hear the words ‘grass-fed’? Or when you think about how organic beef is raised? If you imagine rolling green pastures and long, lazy days grazing, then this one’s for you. It turns out, you can’t always take a label at face value. We think everyone has the right to know what their label means. That’s why we’ve detailed why  “grass-fed” doesn’t always cut it. 

Why reading labels matters 

When the organic food label got its start in 1990, organic farmers wanted to differentiate their practices and products. But the “variations in the definition of organic from state to state” made it difficult to regulate. This lack of regulation led to any company being able to claim organic on its label whether it meets the rigorous standards or not. That means that beef and other ‘organic’ products you find in the store could say they’re all-natural, organic, certified, or any number of things and they’re only telling the partial truth. 

Some ways you can interpret the label is by understanding organic certifications and reading the fine print. And look for terms like 100% grass-fed and finished, third-party verified, GAP4 certified, and USDA certified organic. 

The difference between grass-fed and grass-finished

For now, let’s focus on the first part. Specifically, the difference between a label that says “grass-fed” and one that says “100% grass-fed and finished.” 

Grass (and grain) fed

An animal doesn’t need to eat grass its entire life to have the “grass-fed” label. Due to a lack of regulation, “as long as the cow was fed greenery at one point in its life, it can be labeled as grass-fed beef.” At one point in its life. That could be as little as one day spent grazing. More often, these animals started with a grass diet but ate grains for the remainder of their lives. So the label should technically include “grain-finished beef.” 

100% grass-fed and finished 

When the label gives not only the percentage but also says “finished” it means that from birth to butcher block, that animal ate a purely grass diet. With this diet, the meat “is ultimately the most nutrient-dense beef you can buy, and ideally what to look for when you purchase beef.” 

Oreganic’s process

At Oreganic™, we are proud of our process and stand by every label and certification we’ve earned. We meet the rigorous protocols and yearly audits to bear the USDA certified organic label. And we follow strict standards for our animals’ diets and welfare. Our animals live up to their 100% grass-fed and finished label and eat only certified organic grasses in open pastures their entire lives. Unlike many commercial animals, our animals never spend time in stressful, cramped feedlots.

We ensure the top care of our animals and top quality for our customers. And we raise our beef in the most natural way possible because we know stress-free, happy cattle produce better tasting meat (that’s better for you, too). 

Making a healthier choice 

The next time you see an organic label, make sure you understand what it’s saying––especially with subtleties like the animal’s diet. And the next time you’re craving a burger or prime rib, know that Oreganic™ stands by our labels and processes. 

Why Essential Fatty Acids Are…Well, Essential

essential fatty acids organic beef patty

There’s a lot of information out there regarding nutrition. Especially essential nutrients and how to get more of them into our diets. At the top of the list? Essential fatty acids. They’re touted for their many positive benefits, including preventing heart disease, breaking down cholesterol, and regulating hormone production. And did you know you can get them from your organic, 100% grass-fed beef? Just one more reason why choosing Oreganic™ means beef that’s better for you.  

What are essential fatty acids?

You might have heard the term “good fat” tossed around a time or two and thought, how can fat be good? Ultimately it depends on the type and source. Essential fatty acids are part of the fat molecules necessary to the human diet. The two types that exist in nature are Omega-3 and Omega-6. Terms you might have read on a supplement bottle.

Why we need them

Although the human body naturally converts other fats into essential fatty acids, it can’t produce Omega-3 on its own. To maintain optimal health, we must get this from a food source. Part of what makes them so essential is that they’re “an integral part of cell membranes throughout the body and affect the function of the cell receptors in these membranes.” In plain English, that means essential fatty acids are building blocks to more efficient body functions.

Let’s break that down by benefits:

Regulate blood clotting: The hormones these fatty acids create can regulate blood clotting, the contraction and relaxation of artery walls, and inflammation. All things that prevent excess bleeding and damage to tissue.

Aid healthy hormone production: Hormone production has far-reaching benefits for the human body. Including proper thyroid and adrenal function. Quick refresher: your adrenal glands have a big impact on things like your immune system and blood pressure.

Breakdown of cholesterol: We all hear how high cholesterol is a bad thing. Essential fatty acids are responsible, in part, for the transport and breakdown of cholesterol. And when it comes to cardiovascular health, proper cholesterol breakdown is crucial.

Prevent heart disease and stroke: Studies have shown that these fatty acids can prevent heart disease and stroke because of the above benefits. They also “may help control lupus, eczema, and rheumatoid arthritis.”

What does all of this have to do with beef?

You might agree that essential fatty acids seem like a great addition to your diet, but we lost you when it comes to beef. The type of beef that you might pick up on a grocery run most likely is not going to cut it. Organic, 100% grass-fed beef specifically contains a ratio of Omega-3 and Omega-6 that’s “well within the 4:1 guidelines of a standard healthy diet.” For reference, most conventional beef has a ratio of 20:1. Far outside the guidelines.

Because our animals are 100% grass-fed and finished, our Oreganic Beef™ products contain up to six times the amount of these fatty acids when compared to grain-fed beef. They also contain two to three times the Conjugated Linoleic Acid (CLA). Which is a strong nutritional defense against cancer and has the potential to decrease heart disease risk.

Choosing Oreganic™

We’ve said it before and we’ll say it again: we’re in the business of beef that’s better for you. When you buy from Oreganic™, you can expect a product that tastes better and contains more of the essential fatty acids that are crucial to your overall health. Steak for dinner, anyone?

“Local” to Who? And Other Questions You Should Be Asking About Your Organic Beef

organic beef, cattle on Rocker 3 Ranch

The term “organic beef” might seem strange at first. How can beef be organic? But when you start digging into where your food comes from, it’s obvious you should be asking more questions than “how much is this per pound?” We’ve detailed some questions that you should always ask about your organic beef. 

Why asking questions about your organic beef is the way to go 

Take a quick mental inventory of your freezer right now. Can you honestly say you know where your meat comes from, how it was processed, or what the animal’s life was like? If you answered no, you’re not alone. According to Alliance for Science, “48 percent of Americans say they never or rarely seek information about where their food was grown or how it was produced.”

Questioning your food means you “bridge the gap between farm and fork” and that you take an active role in health and sustainability. Questioning also keeps food companies accountable and ultimately will change labels and processes in the future. 

What do you mean by “local”? 

The first question to ask of organic beef is what the company means when they say “local.” Many labels say “ranch-raised” or “local farm,” but local to who? For example, there are organic ranches in Australia touting their product as local in the stores, but unless you live there it can’t possibly be. The company should say what particular ranch, in what state, and even in what country. At Oreganic™, our beef is local if you’re in Central Oregon, but we don’t use the term on our site because we’re shipping to consumers all across the West Coast. 

How did the animal live its life?

When bridging the farm to fork gap, you should question the animal welfare of the farm. Just by opening this conversation, you can be more informed about and involved in your food. Start by asking: “How do the animals graze? How much time do they spend indoors and outdoors?” Do they spend time in a feedlot? If so, how much? How are the animals handled? And how are sickness and disease prevented and/or treated? 

The Rocker 3 Ranch animals of Oreganic™ are 100% grass-fed and finished, are free to roam our organic pastures, and are raised as humanely and naturally as possible. As a consumer, this means the beef you’re getting with us tastes better, has increased health benefits (like less total fat), and comes from a ranch that genuinely cares. 

What is the quality assurance process? 

True quality assurance is present in everything from production to processing. For organic beef, there should be a quality assurance process from birth to harvesting. When purchasing a product, the company should disclose things like sanitation, food traceability, presence of hormones or pesticides, and certifications. Truly transparent ranches and farms should offer the answers to these questions upfront.  

For Oreganic™, our quality assurances come in the form of our USDA certification and third-party verifications (via ICS and IMI Global). We undergo one yearly audit minimum, with random spot audits as the agencies see fit. Whereas other food providers can make any claim on their food label––such as organic, anti-hormone, non-GMO––we have the verification and paperwork to prove it. Giving you the peace of mind that our beef is truly what we say it is. 

Take ownership of your food 

It takes a little extra effort, but questioning your food pays off in the long run. It not only leads to healthier, more sustainable food options, but it also gives you a greater understanding and appreciation for what you consume. At Oreganic, we’re all about appreciating the process. 

Traceability & Transparency: the Pillars of Oreganic™ Beef’s Business

traceability, animals at Rocker 3 Ranch

At Oreganic Beef Company™, we believe in producing quality, sustainable beef with integrity. The commercial food industry is a lot of smoke and mirrors. We like to rise above with full traceability and transparency. 

Beef traceability

Food traceability is a hot topic for a reason. It refers to the ability to track the food supply chain. This includes the raw materials used, certifications achieved, processes, and control systems. Traceability boils down to providing consumers knowledge about what they’re eating and where it came from. In other words, the entire process from A to Z. For Oreganic™, our beef traceability means the following: 

Animal welfare

We’re committed to our animals. Not only because we genuinely believe that stress-free cattle produce better tasting meat. But because we know that these animals deserve to be well-treated and well-fed. For any cut of meat you choose, we could tell you everything about the animal. Where it was born, where and what it grazed, and even who its mother was. Part of our humane treatment includes our animals grazing the thousands of acres of organic grasses at Rocker 3 Ranch. 

Processing 

Traceability doesn’t stop once the animals leave the ranch. That’s why we have a long-term partnership with Mark’s Meat Co. in Canby, OR. They are one of seven butcher shops in Oregon that are certified organic and inspected by the USDA. In keeping with our standards, the shop is also Animal Welfare approved and GAP certified. 

Packaging and shipping

Every time you order with Oreganic™, we vacuum pack and quick-freeze the product. We also guarantee delivery within 72 hours of the shipment date. Currently, all of our shipments go out on Tuesdays. As of now, we’re shipping to California, Washington, Idaho, Utah, Montana, Wyoming, and Colorado. 

 

Tracking your food origins—from the animal’s upbringing to the type of processing and packaging it went through—means you truly know what you’re eating. Plus, traceable processes and informed consumption ultimately lead to healthier eating habits. When everyone’s accountable, everyone wins.  

Company transparency 

The food transparency movement is something we take very seriously at Oreganic™. It helps consumers rest easy knowing that the food they’re purchasing is safe, traceable, and focused on sustainability and animal welfare. We address this in the following ways: 

GAP4 certified 

Global Animal Partnership (GAP) Step-4 Rating refers to what conditions we raise our animals under. To meet this certification, third-party farm audits verify and ensure our animals graze in open pastures and are never in feedlots. On top of receiving proper handling, feed, water, and care throughout their lives. This certification lets our consumers know that we raise our animals in humane conditions and as naturally as possible.

USDA certified organic 

To be USDA certified organic, we have to keep up with rigorous standards from birth to harvest. Including that the “animals are raised without the use of antibiotics, added hormones, or animal by-products.” Taking great care of the animals and providing them with stress-free lives is a family value that stemmed long before the USDA organic protocols. And something we pass down through each generation. They are free to roam, feed on organic grasses, and live as naturally as possible. 

Family owned and operated 

Beef is our business. And the Rocker 3 Ranch is our legacy. As a family-owned business, we believe in being fully transparent as individuals and as a company. We strive to be upfront about the extra costs and time it takes to raise 100% grass-fed, USDA certified organic beef. You can even schedule a tour by appointment to see for yourself. 

Trust Oreganic™ 

Purchasing from Oreganic™ means that you’re getting the guarantee of healthier, more sustainable beef. Our commitment to total traceability and transparency extends from our ranch to your table. By choosing Oreganic™ Beef, you are encouraging the change to a healthier, happier lifestyle for animals across America.

Grass-Fed and Finished Organic Beef Startup, Oreganic Beef Company, Delivers to Your Doorstep from Family-Owned Ranch in Madras, OR

oreganic beef company, little boy and dog near cows

Oreganic Beef Company, which raises fully traceable organic beef from the Rocker 3 Ranch in Madras, Oregon, is announcing the debut of their direct-to-consumer beef delivery. 

Third-generation rancher Darrell Ceciliani first launched Oreganic Beef in 2019. The company stands on the premise that traceability is a fundamental right for today’s consumers.  The family-owned ranch is one of Central Oregon’s only third-party verified, 100% grass-fed and finished, GAP4-certified, and USDA certified organic operations. 

Direct-to-consumer beef was the Ceciliani family’s dream for over 30 years. After time spent in the commercial food industry, they wanted to pursue a process that would ultimately ensure better health for their cattle and customers. Oreganic Beef is a fully traceable product backed by third-party certifications that audit the ranch annually for quality. The end results are animals that lead happier lives and better-tasting meat that contains more essential nutrients. From the animal’s birth and humane raising to their dry-aging process and equally certified processing facility, Oreganic ensures quality control at every stage. 

Each order is securely vacuum-packed and individually quick frozen to seal in freshness. Then it’s shipped directly to consumer’s doors. As of 2020, the company ships exclusively to Oregon, California, Washington, Idaho, Utah, Montana, Wyoming, and Colorado to maintain the highest quality product. 

About Oreganic Beef Company: 

Darrell Ceciliani Jr. launched Oreganic Beef Company in 2019 with his three sons and a passion for organic ranching and land stewardship. The Ceciliani’s are third and fourth generation ranchers and have an appreciation for animal welfare, sustainable ranching, and traceable products. Oreganic Beef Company is the result of 30 years of planning, building partnerships in the community, and becoming third-party verified to deliver beef consumers can trust.